Dünyada en çok ödül alan ajanslar

AdWeek 2011'de en çok ödül alan ajansları sıraladı.

11.01.2012 - 00:00 | MediaCat

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AdWeek 2011’de en çok ödül alan ajansları sıraladı.

David Lubars’ın yönettiği BBDO New York ilk sırada gelirken,
JWT Shanghain imzalı ‘Heaven and Hell’ kampanyası en çok ödül alan tekli kampanya oldu.

 

2011’de en çok ödül alan ajanslar
1. BBDO New York — 383 puan
2. AlmapBBDO Sao Paulo — 347
3. Y&R Dubai — 342
4. Jung von Matt Hamburg — 314
5. Colenso BBDO Auckland — 301
6. Abbott Mead Vickers BBDO Londra — 299
7. Forsman & Bodenfors Gothenburg — 294
7. Ogilvy Frankfurt — 294
9. Serviceplan Münih — 280
10. Clemenger BBDO Melbourne — 247
11. Publicis Conseil Paris — 234
12. Grabarz + Partner Hamburg — 214
13. Dentsu Tokyo — 211
14. Wieden + Kennedy Portland — 210
15. kempertrautmann Hamburg — 207
16. DDB Londra — 205
17. BBH Londra — 204
18. BETC Euro RSCG Paris — 203
19. JWT Shanghai — 199
20. Wieden + Kennedy Amsterdam — 192
21. DraftFCB Yeni Zellanda — 182
22. FP7 Manama Bahreyn — 181
23. Droga5 New York — 180
24. DC Nazca Saatchi Buenos Aires — 175
25. Y&R New York — 174

En çok ödül alan holding kampanyaları
1. Omnicom — 5,434
2. WPP — 4,851
3. Publicis — 3,145
4. Interpublic — 1,467
5. Havas — 682

En çok ödül alan medya kampanyaları
1. Heaven and Hell — Press — Samsonite — JWT Şangay — 154
2. Decode Jay-Z — Outdoor/Digital — Bing — Droga5 New York — 124
3. American Rom — Integrated — Kandia Dulce — McCann Erickson Bükreş — 111
3. Save as WWF — Digital — WWF — Jung von Matt Hamburg — 111
5. Write the Future — Integrated — Nike — Wieden+Kennedy Amsterdam — 110
6. Homemade is Best — Digital/Design — IKEA — Forsman & Bodenfors — 99
7. Who Killed Deon? — TV/Digital — Met Police — AMV BBDO Londra — 83
8. Wall of Fame — Digital — Edding — kempertrautmann Hamburg — 82
9. See the Person — Integrated — Scope — Leo Burnett Melbörn — 78
10. Old Spice Response Campaign — Direct/TV — Old Spice — Wieden+Kennedy Portland — 72
11. Yellow Chocolate — Integrated — Yellow — Colenso BBDO Auckland — 69
12. A hunter shoots — Digital — Tippex — Buzzman Paris — 68
13. Burma — Outdoor — Human Rights Watch — JWT New York — 64
14. Friendship Machine — Outdoor — Coca-Cola — Ogilvy Arjantin — 63
14. Musical Fitting Rooms Outdoor/Digital — Starhub — DDB Singapur — 63
16. Break Up — Integrated — NAB — Clemenger BBDO Melbourne — 62
17. Accessories — Press/Poster — Harvey Nichols — Y&R Dubai — 60
18. Watson — Digital — IBM — Ogilvy New York — 58
18. The Journal — Integrated — New Zealand Ministry of Health — DraftFCB Auckland — 58
20. Megane Experiment — Integrated — Renault UK — Publicis Londra — 57
21. Light Wall — Outdoor — BMW — Serviceplan Münih — 57
22. Welcome Back — Outdoor/Digital — T-Mobile — Saatchi & Saatchi Londra — 55
23. Big Noses — Integrated — BGH — DC Nazca Saatchi Arjantin — 54
24. Find Red — Digital — M&M’s — Proximity BBDO Toronto — 53
24. The 250km Wave — Outdoor/Digital — Kyushu Rail — Dentsu Tokyo — 53
24. Lucky Line — Digital — Uniqlo — Dentsu Tokyo — 53

En çok ödül alan ülkeler
1. ABD — 3164
2. İngiltere — 3061
3. Almanya— 2370
4. Avustralya — 1496
5. Fransa — 1446
6. İspanya — 1066
7. Brazilya — 1047
8. İsveç — 913
9. Yeni Zelanda — 857
10. Güney Afrika— 816
11. Birleşik Arap Emirlikleri— 775
12. Hindistan— 751
13. Kanada— 703
14. Japonya — 654
15. Çin — 610